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Chapter 12 The Television Commercial
Figure 12.7
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...and Speedy Alka-Seltzer often pitch products.
180 degree rule
180° rule
2D
35mm film
3D
3D animation
A Streetcar Named Desire
A Who Wants to Be a Millionaire
AMPEX
Adobe Audition
Aetna
Aetna U.S. Healthcare
Ah-ha
Ahead by a Century
Alabama
Alanis Morissette
All My Children
All State Insurance
American Chopper
Anacin
Andy Serkis
Apple
Apple Computer
Arthur Godfrey
As the World Turns
Audition
Avid
Balkan War
Bart Simpson
Bartles & Jaymes
Basement Jaxx
Begone Dull Care
Bernie Mac
Bill Cosby
Birmingham
Björk
Bloomberg TV
Bob Barker
Bob Dylan
Bob Eubanks
Bob Schieffer
Breathless
Bruce Willis
Buffy the Vampire Slayer
Bugs Bunny
CBS
CBS Evening News
CGI
CSI
CSI: Crime Scene Investigation
CSI: Miami
CU
Call of Duty.
Center for Public Television and Radio
Charlie's Angels
Chevrolet
CinemaScope
Cinnamon Toast Crunch
Citizen Kane
Coca-Cola
Coke
Columbo:Ashes to Ashes
Cops
Cross Crunch
Crusader Rabbit
Cybill Shepherd
DAW
DVD
Daffy Duck
Dan Rowan
Danny Masterson
Depeche Mode
Depth of field
Desi Arnaz
Dick Martin
Diet Coke
Dodge
Don Henley
Don Johnson
ER
Elizabeth Perkins
Energizer Bunny
Everything is Everything
Express Yourself
Farrah Fawcett
Felix the Cat
Final Cut Pro
Final Fantasy
Flash
Flip Wilson
Florence Lawrence
Fran Curry
Frank Runyeon
Frasier
Friends
Fritz Lang
GEICO
Gap
Garry Shandling
Gary Owens
George Burns
Gerald McBoing Boing
Gettin' Grown
Gilmore Girls
Goldie Hawn
Gonzalez Brothers
Gracie Allen
Groucho Marx
HDTV
Hair Club
Harriet Nelson
He Said, She Said
Homicide
Hyundai
I Feel Free
I Love Lucy
IBM
Infiniti
Ironic
It's Oh So Quiet
Jay Leno
Jon Stewart
Judah
Just Can't Get Enough
Justify My Love
Kelsey Grammer
Kevin Bacon
Kiss
Kurtwood Smith
L.A. Law
LS
Lauryn Hill
Left of the Dial
Lipton
Lord of the Rings
Lucille Ball
MCU
MLS
MS
Mac
Macromedia Flash
Madonna
Magic Johnson
Malcolm in the Middle
Mama Knows the Highway
Marlon Brando
Marty
Meg Ryan
Method acting
Metropolis
Miami Vice
MicroStrategy
Mike Royer
Monday Night Football
Moonlighting
Mr. T
MuchMusic
My So-Called Life
NBC
NBC peacock
NBC13
NLE
Natural Miracle Bra
Never Too Far From Home
Nike
No Direction Home
Norman McLaren
Northern Exposure
Nothing Compares 2 U
Noxzema Medicated Shave
Oceantics
One Tree Hill
Only You
PDF
Paula Abdul
Pee-wee's Big Adventure
Peter Falk
Peter Gabriel
Phenakistoscope
Philco
Phylicia Rashad
Pillsbury Doughboy
QuickTime
Rabbit Fire
Raiders of the Lost Ark
Rastafarian
ReBoot
Reebok
Ren and Stimpy
Ricky Nelson
Rip Torn
Road Runner
Robert Frank
Rod Steiger
Roseanne
Rosser Reeves
Rowan and Martin's Laugh-In
SFX
Saran Wrap
Schick
Sergei Eisenstein
Sinéad O'Connor
Sledgehammer
South Park
Special Bulletin
Sprint
Stephen Colbert
Steve Carrell
Strike
Super Bowl
Symphony in Slang
Take on Me
Taxicab Confessions
TechTV
TelePrompTer
That '70s Show
The A Team
The Adventures of Ozzie and Harriet
The Bernie Mac Show
The Blair Witch Project
The Cosby Show
The Daily Show
The Dick Van Dyke Show
The End of the Innocence
The Flintstones
The George Burns and Gracie Allen Show
The Larry Sanders Show
The New Newlywed Game
The Office
The Price Is Right
The Real World
The Replacements
The Simpsons
The Sopranos
The Tonight Show
Tom Jones
Tragically Hip
Tron
VTR
Victoria's Secret
WVTM
Weather Channel
What's Opera, Doc?
Wheel of Fortune
Who Wants To Be a Millionaire
Wonder Years
World Series
WorldCom
XCU
XLS
Zoetrope
abstract animation
ad card
anamorphic
anamorphic lens
anchor
animation
aspect ratio
back lighting
baseball
black-and-white
blue screen
bug
car
cardioid
celebrity
character construction
chroma key
classical narrative
close-up
commercial
compression
computer-generated imagery
contestant
continuity
corporeal signs
costume design
deep focus
deep space
digital
digital artifacts
digital audio workstation
digital sampling
digital special effects
direct address
disclaimer
do-it-yourself
documentary
editing
end credits
establishing shot
exercise
experimental TV
extreme close-up
extreme long shot
eyeline
eyeline cut
eyeline match
film stars
focal length
focus
freeze frame
game show
gender
green screen
hard light
high angle
high resolution
high-key lighting
host
hyper-cardioid
icon
iconic sign
indirect address
intellectual montage
jump cut
key light
keyframe
kinescope
lens
letterbox
lighting
limited animation
live-on-tape
logo
long shot
low angle
low resolution
low-key lighting
mask
masked
masked widescreen
masking
match cut
medium close-up
medium long shot
medium shot
metaphor
metaphoric sex
mic
microphone
mike
mise-en-scene
motion-capture
multi-camera
multiple-camera
music
music tracks
music video
musical
narration
narrative structure
new
news
news anchor
newscast
nonlinear editing
nonlinear editor
objective
objective correlative
observational mode
over-the-shoulder
over-the-shoulder shot
pan and scan
parody
pastiche
performance
perspective
pick-up pattern
pillarbox
pixilation
point-of-view
promotion
pseudomonologue
publicity
pull focus
rack focus
reflexive
reflexive mode
reporter
resolution
robot
rotoscope
sample chapter
samples
satellite
serial narrative
series narrative
set design
setting
shallow focus
shot-counter shot
shot-reverse shot
shotgun
social actor
sound effects
sound exercise
sound perspective
special effects
speech
sports
stars
stop sign
storyboard
subjective
symbol
symbolic sign
syntagmatic order
talk-show
telephoto
television studies
thirtysomething
three-point lighting
title sequence
tween
tweening
two-shot
vaudeville
video editing
video tape recorder
videocassette
videotape editor
waveform
wide angle
wide-angle
widescreen
zoom
1984
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Figure 5.19
Figure 12.7
Reebok shoes: The appearance of oral sex titillates viewers.
Tags:
Reebok
Date: 08/18/2006
Owner: Jeremy Butler
Full size: 480x359
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